As Chief Marketing Officer for an organization that is transforming healthcare globally, Lynn Eversgerd takes an equally innovative approach to the marketing initiatives she develops.
GE Healthcare Partners is the global consulting arm of GE Healthcare providing real-time healthcare data, artificial intelligence, analytics, and guidance to help healthcare providers improve outcomes, efficiency, and the patient experience.
Lynn leads efforts to drive Partners’ market share through marketing strategy, customer insights, and data analytics as well as events, public relations, and digital media. She also works with executives at hospitals and healthcare systems to develop and execute co-marketing strategies that result in mutually increased mind share and demand while moving healthcare “forward, together.”
Lynn joined the marketing function of GE Industrial in 1997. She has also held marketing roles at GE Corporate and GE Energy before moving to GE Healthcare in 2006.
Lynn holds a BSBA in business management marketing from Southern Illinois University and an MBA from the University of Central Florida. She is a Six Sigma Functional Black Belt.